I never set out to become a marketer—I just fell in love with connecting people to experiences they would never forget. That passion led me from the travel industry to leading marketing for renowned events and conferences that have changed people’s lives.

With 15+ years mastering the art and science of marketing to drive growth, I focus on demand generation and lifecycle marketing—building scalable acquisition engines, optimizing paid media and email campaigns, and leveraging data to drive real impact. 

My expertise spans communications, product marketing, content strategy, SEO, and influencer marketing, but my approach is always the same: create experiences that resonate, strategies that scale, and growth that lasts.

I started Mindfull Marketer to share what I’ve learned along the way and to help others learn from my mistakes.